The Opportunity

Job Description

ABOUT THIS JOB

“Sales Force Activation is a suite of services that offers Manufacturers with solutions that helps them expand and optimize distribution which further helps them to plan and execute their Go-To- Market Strategies.”

At NielsenIQ we autonomously contribute to analysis that resolves specific Client concerns; serves as a liaison between Commercial team, Quality Assurance, Operations, Engineering, & Data Science teams with regards to Internal and External Client Projects. This role aims at Client Engagement, Building Relationships, Sales Management, Product Management and Team Management and Collaboration that will directly impact our business and our clients.

RESPONSIBILITIES

Leads sales efforts for NielsenIQ solutions around Distribution Expansion and Instore Activation evaluation within the Retail Intelligence (RI) practice and is responsible for commercial plan development and execution. Key priorities include:
Develop the Go to Market plan for the solution in the respective Market by clients
Building Senior Level relationships with different stakeholders within Sales Function (Sales Directors, Modern Trade Heads, Channel Directors, Merchandising heads , Customer Development ) of companies and understand the needs of different persona and build relationships
Understand business priorities, needs and plans of companies with respect to Distribution expansion, current needs, and gap areas. Mapping these to NielsenIQ solutions to address the client business priorities and help expand their distribution
Owns the business plan: financial target/proposal submission/revenue on hand/pipeline. Overall business planning and forecasting
Understanding current practices and methods around drivers of in store sales and Merchandizing KPI’s
Good understanding of NielsenIQ portfolio and interconnectedness of different solutions
Driving full sales cycle: expanding business with the existing client portfolio (selling new / renewing existing contract), proactively identifying sales opportunities based on client strategic priorities and networking
Works continuously with CBPs, Commercial Leaders, PL, Delivery COE team & other Growth leaders to ensure that leads and opportunities are picked up, pertinent information about clients is shared and the relevant people are consulted and/or informed of key activity on an account
Confidence & credibility to talk to a wide range of decision influencers
Demonstrable knowledge of the CPG and Retail industry, understanding how trade and business needs are changing and how NielsenIQ solutions can help solve client business issues
Responsible for developing case studies & client testimonials. Present at client events , external industry events
Able to drive the business towards sales targets, has visibility of all opportunities and risk, ensures the team has a tight pipeline and proposal tracking systems
Comfortable negotiating with senior clients and knows what levers to use. Clearly links the value of NielsenIQ SFA products and solutions with the price to overcome objections
Takes overall accountability for business planning and implementation

A LITTLE BIT ABOUT YOU

You’ve dabbled in networking with clients and G-Suite Client Engagement. Sales Generation and post-consultation is your forte. And you have the communication chops to translate it all into conversation or presentations. While you’ve worked with global cross-functional teams, you can also put your head down and focus on independent projects. Seeing the big picture takes attention to details. Keeping up with the fast-changing world of digital media measurement takes someone who recognizes that. You have gained the knack at negotiation and earned the Client’s trust. You are accountable at all times and can make a difference in numbers to the client’s business.

QUALIFICATIONS

Strong sales leadership including: prospecting, building a pipeline, moving opportunities through the sales cycle; proposing, presenting and discussing solutions with C-level and other decision-makers
Ability to build enduring relationships with C-level executives – truly passionate relationship developer
Strong affiliation to Sales Personas & develops sales strategies to suit
Excellent problem solving skills, solution oriented and good analytical skill
Very good client-facing and communication/presentation skills
Financial understanding (e.g. P&L, EBITDA) and how this relates to business success
Excellent at consultative selling and building case studies
Ability to speak at external forums
Strong Collaboration and Networking skills
MBA, Post Graduate with 4-6 years years of experience in CPG Sales, Trade Marketing, Retailer - Key Account, Merchandising
Knowledge in customized research setting up audits could be an added advantage
knowledge of FMCG Sales and Distribution, channel sales could be an added advantage
Digital knowledge, MS , Sales force

About NielsenIQIQ

NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.

NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.

Additional Information

Our Benefits

Flexible working environment
Volunteer time off
LinkedIn Learning
Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai\-safety\-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news\-center/diversity\-inclusion