Director, Social Media

We’re in an unbelievably exciting area of tech and are fundamentally reshaping the data storage industry. Here, you lead with innovative thinking, grow along with us, and join the smartest team in the industry.

This type of work—work that changes the world—is what the tech industry was founded on. So, if you're ready to seize the endless opportunities and leave your mark, come join us.

THE ROLE As the Director of Social Media, you will transform our social presence from a publishing function into a high-impact engine for brand authority and market influence. You’ll lead the global organic strategy, elevating executive voices and leveraging deep social listening to drive actionable business insights. By partnering closely with Brand, Communications, and Demand teams, you will ensure our social channels move beyond metrics to become a core driver of credibility and global relevance.

What You'll Do

• Architect Global Strategy: Define and execute a comprehensive organic social roadmap that synchronizes our brand voice across all platforms, ensuring every interaction increases our global Share of Voice and brand sentiment.
• Lead Executive Presence: Design and manage our executive thought leadership program, partnering with senior leaders to craft authentic, insight-driven narratives that build industry trust and individual authority.
• Drive Intelligence & Insights: Establish a sophisticated social listening and reporting framework to provide the organization with real-time market intelligence, informing content planning and broader marketing decisions.
• Scale Advocacy & Influence: Launch and optimize global employee advocacy and influencer programs that amplify our reach through trusted, human-centric storytelling.
• Nurture High-Performing Teams: Lead and mentor a team of social specialists, setting high standards for creative excellence and data-driven experimentation while fostering cross-functional collaboration with Creative and Paid teams.
• We are primarily an in-office environment and therefore, you will be expected to work from the Raleigh/Durham office in compliance with Everpure's policies, unless you are on PTO, or work travel, or other approved leave.

What You Bring

• Strategic Leadership Expertise: A proven track record of leading complex, global social media strategies within a B2B and enterprise environment, focusing on brand storytelling and community growth.
• Executive & Influencer Savvy: Extensive experience managing high-stakes executive social programs and scaling influencer initiatives that drive measurable industry engagement.
• Analytical Mastery: Technical proficiency with enterprise social suites (such as Sprout, Brandwatch, or Sprinklr) and a deep understanding of how to use sentiment analysis and attribution to prove business impact.
• Cross-Functional Collaboration: Exceptional ability to partner across Creative, Communications, and Demand Generation teams to integrate social insights into holistic business goals.

Salary ranges are determined based on role, level and location. For positions open to candidates in multiple geographical locations, the base salary range is reflective of the labor market across the applicable locations. This role may be eligible for incentive pay and/or equity. There is no application deadline and we accept applications on an ongoing basis until the job is filled. The Annual Base Salary Range Is $152,000—$243,000 USD

What You Can Expect From Us

• Innovation: We celebrate those who think critically, like a challenge, and aspire to be trailblazers.
• Growth: We give you the space and support to grow along with us and to contribute to something meaningful. We have been named Fortune's Best Workplaces in Technology™, Fortune's Best Workplaces in the Bay Area™, and certified as a Great Place to Work®!
• Team: We build each other up and set aside ego for the greater good.

And because we understand the value of bringing your full and best self to work, we offer a variety of perks to manage a healthy balance, including flexible time off, wellness resources, and company-sponsored team events. Check out purebenefits.com for more information.

Accommodations And Accessibility Candidates with disabilities may request accommodations for all aspects of our hiring process. For more on this, contact us at TA-Ops@purestorage.com if you’re invited to an interview.

Our Commitment To a Strong And Inclusive Team We’re forging a future where everyone finds their rightful place and where every voice matters. Where uniqueness isn’t just accepted but embraced. That’s why we are committed to fostering the growth and development of every person, cultivating a sense of community through our Employee Resource Groups and advocating for inclusive leadership.

Everpure is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or any other characteristic legally protected by the laws of the jurisdiction in which you are being considered for hire.

Join us and bring your best. Bring your bold. Pure and simple.