TikTok Social Manager
Airbnb•London, England, UK
fulltime
Other
5+ years
Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.
The Difference You Will Make We’re looking for someone who understands TikTok at a deep, almost instinctive level.
You probably spend more time on TikTok than you’d like to admit. You spot patterns before they become trends, understand how the algorithm behaves, and have a natural feel for why some content takes off while other content disappears into the scroll.
You’ve likely owned or played a major role in growing a TikTok account, and you think constantly about format, storytelling, editing style, and what makes people stop, watch, and share.
At Airbnb, TikTok is an opportunity to tell stories about travel, culture, and belonging in ways that feel authentic to the platform. The ideal candidate will help shape how Airbnb shows up in one of the most dynamic and culturally influential spaces on the internet.
We’re looking for someone who can combine creative instinct, cultural awareness, and deep platform expertise to build something distinctive - someone excited by the idea of experimenting, moving quickly, learning from the data, and helping define what TikTok can mean for Airbnb as a global brand.
You Might Be a Great Fit If You
The Community You Will Join The Channel Communications team at Airbnb drives positive conversation, cultural relevance, and buzz across social platforms, creators, and emerging channels.We operate at the intersection of brand, culture, and storytelling - ensuring Airbnb shows up in ways that feel timely, meaningful, and distinctly our own across every consumer touchpoint.TikTok is not just another platform for us. It is a stage for creativity, personality, and cultural fluency. This role will help define how Airbnb earns attention and affinity in one of the most dynamic media environments in the world.
A Typical Day
Your Expertise
Our Commitment To Inclusion & Belonging Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply.
How We'll Take Care Of You Our job titles may span more than one career level. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. The base pay range shown below is annualized, is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.
United Kingdom Annual Pay Range
£70,000—£85,000 GBP