Senior Performance Marketing Associate

ShareChat•Bengaluru, Karnataka, India

fulltime

Marketing and Sales

3+ years

About the role

Who are we, and what do we do? ShareChat (Mohalla Tech Pvt Ltd) is India’s largest homegrown social media company and the only local player to achieve profitability in the industry, with 200+ million Monthly Monetizable Users across all its platforms.

Founded in 2015, ShareChat has social media brands such as the ShareChat App and Moj App and micro drama app QuickTV under its portfolio. QuickTV, the newest addition to ShareChat's family of apps, crossed the 10 million downloads mark within 3 months of launch and currently has 60Mn MAUs across the network viewing the vertical episodic content.

Today, the ShareChat network maintains a whopping 1,000 Cr ARR and is India’s leading social media platform servicing users across the country in 15 regional languages. This growth has led to a 28% YoY revenue growth in the July-Sept (2025-26) quarter and increased it by more than 60% in the Oct-Dec quarter.

What You’ll Do? We are seeking a detail-oriented and process-driven individual to manage the end-to-end setup and optimization of our mobile app advertising campaigns. You will play a critical role in the execution, monitoring, and troubleshooting of campaigns across Meta, Google Ads, and other performance channels. This role requires technical precision, strong platform expertise, and the ability to collaborate cross-functionally to ensure flawless campaign delivery.

Launch, manage, and optimize app install campaigns across Meta Ads, Google App Campaigns (UAC), and other digital platforms.
Monitor daily performance metrics (CPI, CPA, ROAS, retention) and make data-backed optimizations to meet campaign goals.
Implement A/B tests across creatives, audiences, placements, and bidding strategies; maintain clear documentation of results.
Handle QA checks for ad creatives, tracking links, and campaign setup to ensure error-free execution.
Troubleshoot performance or delivery issues related to campaign setups, audiences, or tracking discrepancies.
Collaborate with the creative and analytics teams to align campaign assets and measurement frameworks.
Work with MMPs (such as Appsflyer, Adjust, or Branch) to ensure accurate attribution and event tracking.
Stay informed of platform updates, new ad formats, and best practices to continuously improve campaign efficiency.
Support budget pacing, invoicing accuracy, and reporting hygiene across platforms.

Who You Are?

Bachelor's degree with 3–5 years of hands-on experience in ad operations or performance marketing, specifically in mobile app advertising.
In-depth knowledge of Meta Ads Manager and Google Ads, including experience managing Google App Campaigns (UAC).
Proficient in Excel/Google Sheets for data analysis and reporting.
Familiarity with mobile measurement partners (MMPs) like Appsflyer, Adjust, or Branch.
Strong problem-solving and QA skills, with a meticulous attention to detail.
Good understanding of attribution, tracking setups, and user acquisition metrics.
Excellent organizational and communication skills to collaborate effectively with cross-functional teams.
Comfortable in a fast-paced, results-driven environment with shifting priorities.

Where you’ll be? Bangalore (Hybrid)

What’s In It For You? At ShareChat, our values— Ownership, Speed, User Empathy, Integrity, and First Principles —are at the core of our ways of working. We believe in hiring top talent and grooming future leaders by providing a flexible environment to aid growth and development.

Our Elite Benefits Suite: Wealth & Security: ESOPs and comprehensive insurance coverage.

Lifestyle: Hybrid working culture, Gym allowance, and Zomato coupons.

Family Support: Monthly childcare allowance for women employees.

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