Marketing Manager, Social Media Strategy, Ads Marketing

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in advertising technology or digital media.
• Experience implementing go-to-market strategies or scaled marketing programs.
• Experience in the social landscape and digital marketing ecosystems.
• Experience managing cross-functional projects and maintaining executive-level relationships.
• Experience with the evolving AI landscape and its impact on the digital advertising industry.

Preferred qualifications:

• Experience building high-quality content for multiple formats and channels.
• Ability to deliver insights-driven marketing strategies and plans.
• Ability to serve as a skilled written and verbal communicator by crafting messages for various audiences, including executives, and turning technical product updates into compelling marketing content for external partners.
• Excellent program and project management skills to creatively build strategies and deliver high quality work against tight deadlines.

About the job In Google Advertising, we help businesses globally get online, and grow through the power of digital technologies.

Positioned at the heart of Global Advertising Marketing, this role lives within the Global Brand, Narratives and Content team—the creative powerhouse responsible for defining how Google speaks to the world’s marketers. We’re the architects of the Google Advertising narrative, transforming product goals into high-energy, global content that defines the industry conversation. Organic social is the heartbeat of Google Advertising Marketing, and the backbone of how we go-to-market.

In this role, you’re a creative director, a cultural analyst, a strategist, and a maker rolled into one. You’ll sit at the epicenter of our most ambitious product launches and global events, transforming Artificial Intelligence and Google Advertising narratives into scroll-stopping stories that drive massive scale.The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google .

Responsibilities

• Build strategy end-to-end for Google Advertising’s largest owned channels; integrate social into every major Advertising initiative, ensuring our presence is intentional, data-driven, and indispensable.
• Raise the bar for what "Google-quality" content and creative looks like, whether it’s writing a sharp thread, directing a short-form video, or experimenting with new artificial intelligence-powered creative formats.
• Oversee editorial strategy and direction for top owned channels; connect the dots across hero content platforms and the Advertising narrative, ensuring our content tells a cohesive story across channels.
• Move with velocity and set tight deadlines for high-stakes launches with the agility of a startup founder and the precision of a program manager.
• Take responsibility for building and selling ideas and plans to leadership, and for being the connective tissue between creative teams, product stakeholders, and executive leadership.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .