Senior Manager, BASES

Job Description

Senior Manager – Innovation (Customer Success)

NielsenIQ BASES

Job Description

Innovation matters. With best‑in‑class research and predictive analytical tools, NielsenIQ BASES is the global leader in analyzing and consulting on new products. We help our clients shape product ideas, craft messaging that inspires action, and define optimal launch strategies.

At NielsenIQ, you will work with industry‑leading marketers and see your work come to life. Have you ever wanted to modernize the brand of an iconic Noodle company? Or discover the next breakthrough energy drink? At BASES, you can.

Be curious. Be collaborative. Be forward‑thinking.

Join the Innovation team and work with our clients as a trusted advisor, problem solver, and the voice of NielsenIQ BASES.

Responsibilities

Client & Business Leadership

• Act as a trusted advisor to clients, providing strategic guidance on innovation, research design, and insight generation
• Build and maintain strong, long‑term relationships with key client stakeholders
• Partner with Commercial and Customer Success teams to identify, shape, and convert new business opportunities
• At times, prepare and present proposals, study designs, and cost estimates, ensuring alignment with client objectives and commercial targets
• Identify and recommend enhanced or new BASES solutions that address evolving client needs

Project Delivery & Analytical Excellence

• Lead the end‑to‑end delivery of projects, ensuring quality, timeliness, and compliance with BASES standards
• Construct and implement analytical plans
• Translate complex data into clear, compelling narratives with actionable recommendations
• Oversee project scope, timelines, and costs, proactively monitoring risks and communicating changes to clients
• Present study results confidently to senior client audiences

Financial & Operational Ownership

• Own financial performance for assigned projects and accounts, including revenue delivery, margin discipline, and timely revenue recognition
• Ensure accurate forecasting, cost control, and adherence to operational performance indicators
• Partner with leadership to support regional financial objectives and operational planning

People Leadership & Team Development

• Lead, coach, and develop a team of analysts and managers to deliver high‑quality work and grow their capabilities
• Create an environment of clarity, accountability and collaboration
• Provide regular, constructive feedback and conduct timely performance and development conversations
• Ensure effective workload planning, resourcing, and prioritization across the team
• Act as a role model for NielsenIQ and BASES values, fostering engagement, inclusion, and high performance

Continuous Improvement & Knowledge Leadership

• Contribute to and/or lead internal initiatives, global CS workstreams, and process improvements
• Encourage innovation in ways of working, tools, and methodologies while maintaining BASES quality standards
• Promote knowledge sharing and best practices across teams and the broader organization

A Little Bit About You

Curiosity drives your interest in what moves the market. You see potential in percentages and stories behind the numbers. Managing time, priorities, and deadlines comes naturally to you, and you are known for your organization and follow‑through.

You bring clarity and structure to team leadership, helping people do their best work while growing their skills and confidence. You care deeply about clients, challenge thinking with insight, and inspire trust through your expertise and judgment. You are always looking ahead - anticipating what’s next for your clients, your team, and the business.

Qualifications

• Postgraduate degree in any discipline
• 6+ years of experience in Market Research or a relevant industry
• Proven team management experience, with the ability to lead, coach, and develop high‑performing teams
• Strong working knowledge of research techniques, methodologies, and analytical approaches
• Excellent client service and consulting skills
• Strong written and verbal communication skills in English
• Solid project management experience, including financial and operational ownership
• Proficiency in Microsoft Excel and PowerPoint

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai\-safety\-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news\-center/diversity\-inclusion