Workload Automation Product Marketing Manager

Job Description: Product Marketing Manager – Automation Division (Workload Automation) Location: Broomfield, CO or Burlington, MA

Division: Automation

Level: PMM

About The Role Broadcom’s Automation Division is seeking an experienced Product Marketing Manager to drive global go-to-market strategy, messaging, and adoption for our industry-leading Workload Automation portfolio. This role is ideal for a seasoned expert who combines deep technical knowledge with exceptional storytelling, market insight, and execution discipline.

Key Responsibilities

• Develop compelling product positioning, value propositions, and differentiated messaging for Workload Automation offerings.
• Lead GTM strategy for new releases, customer success stories, capabilities, and market launches; partner closely with Product Management, Sales, Enablement, and Customer Success.
• Create high-quality content including solution briefs, white papers, competitive analysis, customer presentations, and sales enablement tools.
• Serve as a subject-matter expert for Workload Automation across internal teams, customer conversations, webinars, events, and analyst engagements.
• Conduct ongoing market, customer, and competitive research to inform strategy and product direction.
• Drive pipeline-building initiatives in partnership with Global Marketing, ensuring alignment across campaigns and regional execution.

Required Qualifications

• Bachelor's and 12+ years hands-on experience in Workload Automation, including deep familiarity with enterprise scheduling, orchestration, and automation ecosystems.
• Proven ability to translate technical capabilities into clear, compelling business value for ITOps, DevOps, and DataOps personas.
• Exceptional written and verbal communication skills; demonstrated ability to produce high-quality technical and executive-level content.
• Strong analytical, competitive research, and strategic planning skills.
• Experience working in highly cross-functional environments with product, engineering, and sales organizations.

Preferred Qualifications

• Background with Automic, Control-M, or similar workload automation platforms.
• Experience in enterprise software, automation, observability, or related IT operations domains.
• Ability to present confidently to large audiences, analysts, and senior executive stakeholders.

Join Us If you are passionate about shaping the future of automation and bring deep expertise in workload automation, we’d love to meet you.

Additional Job Description: Compensation And Benefits The annual base salary range for this position is $123,800 - $198,000

This position is also eligible for a discretionary annual bonus in accordance with relevant plan documents, and equity in accordance with equity plan documents and equity award agreements.

Broadcom offers a competitive and comprehensive benefits package: Medical, dental and vision plans, 401(K) participation including company matching, Employee Stock Purchase Program (ESPP), Employee Assistance Program (EAP), company paid holidays, paid sick leave and vacation time. The company follows all applicable laws for Paid Family Leave and other leaves of absence.

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