Director, Marketing Strategy & GTM Alignment

The application window is expected to close on: 03/26/2026

Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received .

Remote United States

This role will lead the strategic development and execution of cross-functional go-to-market (GTM) operating models, ensuring seamless alignment across the Cisco Marketing organization. As a senior leader, this Director will serve as a critical connective force — building and nurturing executive-level partnerships, fostering a culture of collaboration and shared accountability, and driving business outcomes through effective stakeholder engagement, governance, and coordinated execution across operating models. This role requires a leader who can operate with influence and authority in a highly matrixed environment, balancing strategic vision with operational rigor.

Your Impact Cross-Functional Team Alignment & Strategic Collaboration

• Champion and lead cross-functional collaboration at scale to simplify marketing processes, eliminate silos, and create consistent, unified customer experiences across the organization.
• Define and drive strategic alignment across operating models and workflows spanning Marketing, Sales, Portfolio Strategy, Product Marketing, CX, and other key functions — ensuring cohesive GTM strategies, flawless execution, and measurable business impact.
• Architect and continuously optimize governance frameworks, communication rhythms, and feedback mechanisms that enable transparent, efficient collaboration and knowledge sharing across global teams.
• Lead regular cross-functional executive-level meetings, workshops, and planning sessions to align priorities, resources, KPIs, and investment decisions — driving shared ownership of outcomes.
• Identify and resolve cross-functional dependencies, risks, and misalignments proactively, acting as a trusted orchestrator across senior leadership.

Stakeholder Nurture & Executive Relationship Management

• Build and sustain deep, trust-based relationships with senior leaders, executives, and key stakeholders across the business — serving as a strategic advisor and partner in driving GTM excellence.
• Serve as the central point of accountability for stakeholder engagement, providing clarity on roles, responsibilities, expectations, and decision rights across cross-functional initiatives.
• Proactively engage and influence stakeholders to gather input, surface concerns, broker alignment, and ensure organizational priorities are consistently connected to business goals.
• Develop and implement stakeholder communication strategies that ensure visibility, transparency, and sustained executive buy-in across all GTM alignment initiatives.
• Navigate complex organizational dynamics with diplomacy and influence — driving alignment without direct authority across diverse, senior-level teams.

Minimum Qualifications

• 10+ years of progressive marketing experience in operations, strategy, program management, or consulting — with a strong preference for experience operating in global, matrixed enterprises.
• Proven track record of leading cross-functional collaboration and stakeholder management at the executive level, with demonstrated ability to drive alignment across multiple business units.
• Exceptional organizational, time-management, and prioritization skills; adept at managing multiple competing deadlines and complex workstreams without compromising quality or strategic focus.
• Strong executive presence with excellent written and verbal communications; demonstrated ability to influence without authority and drive alignment across senior and C-level leaders

Preferred Qualifications

• Experience developing and governing GTM operating models or cross-functional frameworks within large technology organizations.
• Familiarity with Cisco's marketing ecosystem, portfolio strategy, and customer lifecycle engagement.
• Experience with change management methodologies and driving organizational transformation.
• MBA or advanced degree in Marketing, Business Strategy, or relate
• Ability to support both Pacific and Central time zones.

Why Cisco?

At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint.

Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.

We are Cisco, and our power starts with you.

Message to applicants applying to work in the U.S. and/or Canada:

The starting salary range posted for this position is $230,000.00 to $289,800.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits.

Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time.

U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies:

• 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees
• 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco
• Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
• Exempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)
• 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next
• Additional paid time away may be requested to deal with critical or emergency issues for family members
• Optional 10 paid days per full calendar year to volunteer

For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies.

Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For Quota-based Incentive Pay, Cisco Typically Pays As Follows

• .75% of incentive target for each 1% of revenue attainment up to 50% of quota;
• 1.5% of incentive target for each 1% of attainment between 50% and 75%;
• 1% of incentive target for each 1% of attainment between 75% and 100%; and
• Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

The applicable full salary ranges for this position, by specific state, are listed below:

New York City Metro Area $230,000.00 - $333,300.00

Non-Metro New York State & Washington State $207,000.00 - $300,000.00

• For quota-based sales roles on Cisco’s sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined.
• Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.