Senior Research Manager

Job Description

R25_0025834

This is a remote role based in the US. Candidates must be physically located within the US.

Have you ever wondered whether Millennials are truly different from Gen Z? Or how emerging technologies will reshape our everyday lives? At the NIQ Consumer Behavior and Insights team, we help shape the products and experiences of the future by delivering fact-based insights into consumer attitudes, behaviors, and trends.

As part of this boutique, consultative arm of NielsenIQ, you’ll design custom research studies that answer complex questions for a growing roster of Fortune 500 brands. This work requires deep thinking, creativity, and a strong grasp of both methodology and business context to uncover the who, what, where, why, and how behind consumer decision-making.

If you’re curious, collaborative, and passionate about designing smart research and telling powerful stories, join the NIQ Consumer Behavior and Insights team—where our goal is to show the world what people want.

Job Purpose

• Help leading brands navigate the marketplace and identify opportunities for future growth through custom, quantitative research
• Support the client consulting team in designing and executing high-impact studies that address complex business questions
• Develop insight-driven reports that represent the voice of the consumer and translate data into clear, actionable business recommendations
• Manage research projects from kickoff to delivery, ensuring timelines, quality standards, and client expectations are consistently met
• Contribute to revenue growth by delivering high-quality work, fostering strong client relationships, and driving project success

Job Description

As a Senior Research Manager, you will primarily be focused on supporting the consulting team. Under the direction of senior members on the team, you will collaborate with clients to understand their needs, design and conduct quantitative research, and translate research findings into actionable recommendations.

Specific responsibilities include:

Client Leadership

• Act as a trusted partner to clients by proactively managing day-to-day communications, anticipating needs, and ensuring high-quality delivery
• Guide project workstreams, balancing multiple priorities while maintaining alignment with client business objectives
• Contribute to strategic discussions by grounding client decisions in data and surfacing actionable insights
• Represent the research team with confidence in presentations and client meetings, articulating both methodological rigor and business relevance
• Resolves or seeks support for resolution of project issues to maintain timing and delivery standards

Survey Design & Methodology

• Guide the development of survey instruments that are methodologically sound and tightly aligned with business questions
• Guide decisions on sampling strategy, respondent targeting, and data collection methods to ensure data quality and relevance
• Implement advanced quantitative techniques (e.g., MaxDiff, TURF, segmentation) where appropriate, with support from senior methodologists
• Manage survey programming and testing processes with a sharp eye for logic, flow, and user experience

Analytics & Storytelling

• Develop analytic plans and manage data processing processes with hub partners
• Own the initial analysis of complex data sets, identifying patterns, anomalies, and compelling narratives that address core research objectives
• Synthesize findings into clear, business-focused insights that drive strategic decisions
• Build high-impact deliverables—decks, reports—that go beyond data reporting to influence client actions
• Collaborate internal teams to enhance primary research by connecting dots using contextual data sets

Team Collaboration & Leadership

• Mentor junior team members by providing thoughtful feedback, sharing best practices, and creating opportunities for skill development
• Collaborate with operations teams to ensure seamless project execution
• Contribute to a culture of accountability, curiosity, and a commitment to delivering work that inspires confidence and action
• Monitor project timelines and coordinate internal financial workflows to ensure accurate and timely revenue recognition in compliance with company standards

Qualifications

• 4+ years of experience in custom quantitative market research, consulting, or related fields, with a strong foundation in survey-based methodologies
• Proven ability to manage multiple projects simultaneously and deliver high-quality work on time and on budget
• Strong analytical and critical thinking skills, with experience interpreting complex data and translating it into clear, actionable insights
• Proficiency in Excel, PowerPoint, Google Workspace Suite, and survey tools; experience with statistical software (e.g., SPSS, R, Q) is a plus
• Excellent communication skills, including the ability to present findings and recommendations to both internal stakeholders and clients
• Ability to work independently but also a collaborative mindset with the ability to work effectively across functions and contribute to a team-oriented culture
• Bachelor’s degree in marketing, business, social sciences, or a related field; advanced degree a plus

Additional Information

This role has a market-competitive salary with an anticipated base compensation of the following range: $74,600.00 - $91,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.

US Benefits

• Comprehensive healthcare plan (medical, Rx, dental and vision).

• Flexible spending accounts and Health Savings Account (including company contributions).

• Life and AD&D insurance.

• 401(k) retirement plan including company matching contributions.

• Disability insurance.

• Tuition Reimbursement.

• Discretionary paid time off program and 11 paid holidays.

• Flexible working environment

• Volunteer time off

• LinkedIn Learning

• Employee-Assistance-Program (EAP)

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai\-safety\-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news\-center/diversity\-inclusion