Campaign Management- Team Lead

About Paytm

Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.

About the Role:

We are looking for an experienced Campaign Manager who can assist in the Planning, Execution,

and Optimization of our digital campaigns.

Responsibilities:

● The role will include conceptualizing, drafting, and executing campaigns on various platforms.

● Formulate segments & target pipelines suited to each of the categories and campaigns.

● Running campaigns on Paytm properties and other digital paid media.

● Measurement of campaign performance and maintaining performance data.

● Coordinating with various stakeholders for creatives, campaign segments, data analytics, etc.

Requirements:

● End to End Campaign Management.

● Should have 1-3 years of experience in campaign management in the Insurance domain or

Fintech digital space.

● Good understanding of Marketing Automation tools like Clevertap, Moengage, etc.

● Bachelor's degree from an accredited university or college.

● Proficient in MS Office.

● In-depth understanding of customer behavior, browsing and transacting trends, visual

merchandising, and execution.

● Ability to identify workflows and formulate processes.

● Ability to define metrics for measurement.

Why join us?

A collaborative output driven program that brings cohesiveness across businesses through

technology Improve the average revenue per use by increasing the cross-sell opportunities A solid

360 feedback from your peer teams on your support of their goals Respect, that is earned, not

demanded from your peers and manager

Compensation:

If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users,

25 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize

credit for deserving consumers & merchants – and we are committed to it. India’s largest digital

lending story is brewing here. It’s your opportunity to be a part of the story