Research Manager, Advertising

Description & Requirements Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen.

Location: Los Angeles, CA, Kirkland, WA, Austin, TX, Orlando, FL, or Vancouver, BC - Hybrid work model

Reporting to: Director, Advertising & Sponsorships Insights & Innovations

Relocation not supported for this role

The Office of the CXO (oCXO) at EA Experiences is dedicated to enhancing organizational effectiveness. We drive business planning, workforce development, and investment strategies across the company, ensuring operational excellence . Our team provides critical fan insights and internal technology solutions to seize opportunities and achieve our goals, benefiting both our community and business. Our top priority is to empower teams and accelerate business outcomes through technology-based solutions Summary We are looking for an accomplished and curious Research Manager to support and expand custom research programs, including consumer surveys and Brand Lift studies, to support the Advertising & Sponsorships (A&S) business at EA. This role partners with the Research Manager for A&S Insights to support the design, execution, and delivery of research that informs advertising sales strategy, measurement, and storytelling.

You are an excellent candidate if you have built strong research fundamentals, are experienced in executing research end to end, and enjoy translating data into compelling insights. We ask that you have hands-on experience across all phases of the research process. You should also have solid project management skills and the ability to collaborate with cross-functional stakeholders.

Responsibilities

• Support execution of in-house Brand Lift Studies, updating questionnaires for external advertising brands and developing insight-driven reports.
• Analyse Brand Lift Study results and translate data into clear, actionable insights that help clients and our teams understand ad recall, impact to brand metrics, and ad optimization opportunities.
• Develop and present, client-ready reports that communicate important insights, implications and recommendations.
• Design and support research projects in consideration of A&S priorities, partnering with team members and external clients to understand needs and translate questions into research proposals.
• Manage external research vendors, including evaluating partners, defining scope, aligning and briefing work, tracking progress, reviewing deliverables, and ensuring high-quality, on-time delivery.
• Work with the Research Manager to prioritise research requests and deliver planned research projects.
• Contribute to the evolution of research methods, tools, and approaches as needs change.

Qualifications

• 3+ years of experience in a market research role (in-house or agency), with experience in ad tracking or brand tracking research. We prefer experience across both quantitative and qualitative research.
• We require hands-on experience across all phases of a market research study, including: research design, questionnaire development, survey testing, soft launch review, fieldwork monitoring, tab and analysis planning, data review, charting, and report writing.
• Identify trends and write clear, insight-driven reports with an actionable narrative.
• Can visualise research results using Google Slides or PowerPoint, ensuring charts are accurate, highlight important insights.
• Experience collaborating across teams, including internal stakeholders, external clients, and vendors.
• Experience prioritising complex workloads, creating structured project plans, tracking milestones, and proactively identifying risks to ensure deadlines are met.
• We will consider demonstrated passion for and working knowledge of the gaming or sports landscape a differentiator among otherwise equally qualified candidates.

This is a hybrid remote/in-office role.

Pay Transparency - North America Compensation And Benefits The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

• British Columbia (depending on location e.g. Vancouver vs. Victoria) *$92,900 - $129,200 CAD
• California (depending on location e.g. Los Angeles vs. San Francisco) *$104,400 - $157,400 USD
• Washington (depending on location e.g. Seattle vs. Spokane) *$99,100 - $129,800 USD

Pay is just one part of the overall compensation at EA.

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity.

For Canada, we offer a package of benefits including vacation (3 weeks per year to start), 10 days per year of sick time, paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave), extended health/dental/vision coverage, life insurance, disability insurance, retirement plan to regular full-time employees. Certain roles may also be eligible for bonus and equity.

About Electronic Arts We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.