Families who select Alpha rely on trusted advisors across every area of their lives. This role represents the one they haven't yet found.
You will be the person they reach out to when uncertainty arises, when intuition signals concern, or when they need to share a milestone they know you'll appreciate. Your understanding of each family will run deep enough to foresee needs before articulation—and you'll possess the judgment and composure to address what they bring with discretion, warmth, and seamless professionalism. Over time, your role will extend beyond being part of their child's education. You will become woven into how they navigate this defining period of family life.
Trust of this nature is not built through systems. It emerges from presence—daily, steady, unhurried. You will maintain visibility during morning arrivals and afternoon departures, at the evening gatherings that hold meaning, and in one-on-one exchanges that never appear on a schedule. The community you cultivate will inspire loyalty in families, where inclusion feels natural and word-of-mouth happens because the quality of experience merits it.
Alpha operates outside conventional school structures. Students complete core academic requirements in two hours per day via AI-powered applications, dedicating remaining time to public speaking, critical reasoning, and applied projects. No traditional lectures. No redundant assignments. Top 1% outcomes nationally. The families selecting this approach are investing in a vision they support—but conviction requires cultivation.
You will sustain that dialogue with every family, through each moment of uncertainty, for the duration of their enrollment. If supporting an unconventional educational model before discerning skeptics feels taxing, this position will not suit you. If it represents the most compelling work you could undertake, continue reading.
What You Will Be Doing
- Take ownership of the relationship with every enrolled family—the continuous, evolving connection that ensures parents feel recognized, not merely assisted
- Identify potential concerns before they surface as formal discussions, and address them with discretion and interpersonal skill that preserves confidence
- Maintain consistent visibility in family-facing environments: morning arrivals (7–9am), afternoon departures (2–4pm), evening gatherings for parents, and select weekend programming
- Develop a campus culture with authentic depth—rituals, events, and engagement points that foster a sense of belonging families will value and defend
- Encourage parent advocacy through organic channels, designing experiences of such reliable quality that referrals emerge as a natural byproduct
- Sustain the dialogue about Alpha's AI-centered approach with families managing screen time questions, skeptical relatives, and periodic doubts—not only during onboarding but continuously throughout enrollment
- Recognize when a family represents a poor fit and manage that situation with the same professionalism applied elsewhere—safeguarding the community is integral to serving it
- Establish the frameworks and routines this position demands in a setting where operational precedents are still forming
What You Won’t Be Doing
- Overseeing enrollment processes—that responsibility belongs to the Admissions Director; your mandate begins at enrollment and grows from there
- Operating from an office—your physical presence within the community defines this role
- Maintaining standard business hours—early morning availability, late afternoon presence, and evening commitments are core to the position, not occasional exceptions
- Relying on administrative infrastructure, established protocols, or a complete team—you will function with significant independence and create necessary structures
- Managing family relationships as transactional engagements—this role rewards authentic human connection, not procedural adherence
Director Of Parent Engagement & Advocacy Key Responsibilities
Serve as the central trusted relationship within every family's Alpha experience. Maintain their confidence through challenging moments, cultivate a community where belonging carries meaning, and establish conditions under which satisfied families naturally become outspoken advocates.
Basic Requirements
- Currently living within commuting range of one of these campus locations OR willing to relocate within 60 days (candidates with established local community ties preferred): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
- Authorized to work legally in the United States without need for sponsorship
- 5+ years in relationship-centered roles serving high-net-worth or ultra-high-net-worth clientele—settings such as private school admissions, premium hospitality, philanthropic advising, or comparable environments where discretion, warmth, and social sophistication mattered equally to technical skill
- Proven capacity to navigate relationships through challenging circumstances with discerning families while preserving or strengthening trust
- Authentic presence and communication approach that establishes credibility quickly with affluent, demanding families—polished without appearing rehearsed or artificial
- Direct familiarity with independent, private, or alternative education—through professional experience or parenthood—that provides legitimate credibility when families express reservations about the model
- Sincere commitment to AI-enabled education and the capacity to convey that conviction authentically across years of family engagement, not solely during initial enrollment discussions
- Schedule flexibility for early mornings (7–9am), late afternoons (2–4pm), evening programming 2–3 times monthly, and occasional weekend activities
Nice-to-have Requirements
Exceptional candidates will demonstrate at least one of the following:
- Established connections within the local affluent community that would provide immediate, organic credibility on campus
- Private or independent school background with proven family retention and community-building outcomes—beyond enrollment metrics alone
- Track record navigating sensitive family dynamics where your discretion and judgment were the foundation of sustained trust
- Natural ability to design experiences—gatherings, traditions, settings—that generate a sense of belonging worth protecting
- Prior startup or early-stage organizational experience where you developed initiatives from the ground up and maintained composure amid rapid change
About Alpha
Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us
This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help\-and\-faqs for more details on this topic.
Crossover Job Code: LJ-5598-US-Houston-DirectorofPare1.005