Greenlight is the leading family fintech company on a mission to help parents raise financially smart kids. We proudly serve more than 6 million parents and kids with our award-winning banking app for families. With Greenlight, parents can automate allowance, manage chores, set flexible spend controls, and invest for their family’s future. Kids and teens learn to earn, save, spend wisely, and invest.
At Greenlight, we believe every child should have the opportunity to become financially healthy and happy. It’s no small task, and that’s why we leap out of bed every morning to come to work. Because creating a better, brighter future for the next generation depends on it.
Greenlight is seeking a
Head of Retail Partnerships
to build and scale retail distribution channels across top physical and online retailers nationwide.
This leader will own the end-to-end retail strategy — from partnership development and commercial negotiations to marketing activation, operational execution, and in-store excellence. Reporting directly to the Chief Commercial Officer, this role will work closely with senior leaders across Product, Marketing, Operations, Finance and Customer Experience to build retail into a transformative growth channel for Greenlight’s products.
Your day-to-day:
- Develop and execute a comprehensive retail strategy for Greenlight’s portfolio of family management and safety products.
- Identify, prioritize, and secure partnerships with leading national retailers (e.g., mass, club, and e-commerce).
- Define channel segmentation, pricing architecture, assortment strategy, and go-to-market plans.
- Build impactful, long-term retail partnerships alongside senior leadership.
- Lead negotiations and close complex commercial agreements with senior retail executives.
- Structure joint business plans that align Greenlight’s strategic objectives with retail partners’ growth goals.
- Serve as the executive relationship owner for key national accounts.
- Collaborate with Marketing to design and execute integrated retail launches (in-store, digital, omnichannel).
- Drive merchandising strategy, in-store placement, packaging strategy, and point-of-sale materials.
- Lead retail-specific promotional strategy and co-op marketing initiatives.
- Partner with Supply Chain and Operations on forecasting, inventory planning, and fulfillment.
- Establish retail KPIs and reporting frameworks to monitor performance and drive accountability.
- Build scalable processes to support expansion into additional retail channels and geographies.
- Serve as the cross-functional leader for retail initiatives, aligning Product, Marketing, Finance, and Operations.
- Drive organizational clarity around retail readiness and operational excellence.
- Foster a data-driven, execution-focused culture.
- Build and lead a high-performing retail team (sales operations, merchandising, field marketing, etc.) as the retail business grows.
What you’ll bring to the team:
- 10–15+ years of progressive experience in retail sales, partnerships, or omnichannel leadership.
- Proven track record of building and scaling retail distribution for consumer hardware or connected device brands (e.g., wearables, consumer electronics, family tech, IoT).
- Experience at high-growth, premium consumer brands strongly preferred.
- Demonstrated success launching products into major national retailers (e.g.,Best Buy, Amazon, Costco, specialty retailers).
- Deep experience negotiating complex commercial agreements and joint business plans.
- Experience owning a P&L or significant revenue target.
Location:
We are currently prioritizing candidates who are based in the greater Boston, Massachusetts or Atlanta, Georgia area.
Who you are:
- A strategic thinker who can translate vision into actionable retail plans.
- A leader who possesses strong commercial acumen with expertise in pricing, margin structures, trade marketing, and promotional strategy.
- Operationally rigorous with experience in forecasting, supply planning, and retail analytics.
- Exceptional executive presence and relationship-building skills.
- Data-driven decision-maker comfortable navigating ambiguity in a fast-growing environment.
- Collaborative leader with the ability to influence across senior stakeholders.
Work perks at Greenlight:
- Medical, dental, vision, and HSA match
- Paid life insurance, AD&D, and disability benefits
- Traditional 401k with company match
- Unlimited PTO
- Paid company holidays and pop-up bonus holidays
- Professional development stipend
- Mental health resources
- 1:1 financial planners
- Fertility healthcare
- 100% paid parental and caregiving leave, plus cleaning service and meals during your leave
- Flexible WFH, both remote and in-office opportunities
- Fully stocked kitchen, catered lunches, and occasional in-office happy hours
- Employee resource groups
Who we are:
It takes a special team to aim for a never-been-done-before mission like ours. We’re looking for people who love working together because they know it makes us stronger, people who look to others and ask, “How can I help?” and then “How can we make this even better?” If you’re ready to roll up your sleeves and help parents raise a financially smart generation, apply to join our team.
Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant based on age, race, color, national origin, gender, gender identity or expression, sexual orientation, religion, physical or mental disability, medical condition (including pregnancy, childbirth, or a medical condition related to pregnancy or childbirth), genetic information, marital status, veteran status, or any other characteristic protected by federal, state or local law.
Greenlight is committed to an inclusive work environment and interview experience. If you require reasonable accommodations to participate in our hiring process, please reach out to your recruiter directly or email accomodations@greenlight.me.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.