Traditional channel sales models are breaking down. The majority of partner managers spend their time maintaining underperforming accounts or servicing legacy relationships that lack growth potential. At the same time, Generative AI is fundamentally transforming product distribution and partnership ecosystems, yet many organizations continue to rely on manual processes and intuition to identify resellers.
GFI operates under a different framework. We leverage AI to discover, assess, and onboard a new category of reseller: partners who recognize emerging market shifts and are prepared to act immediately. We connect with partners who align with our strategy, accelerate their onboarding, and equip them with AI-generated sales assets designed to convert from the outset. In this position, you will not be a passive participant in a traditional channel structure. You will design and operate a results-driven revenue system.
This position does not involve waiting for partner inquiries, maintaining established accounts, or executing outdated strategies. You will use AI to pinpoint high-value partner opportunities, develop rapid onboarding frameworks that drive conversion, and enable new accounts to produce revenue in a matter of weeks. If you operate with a proactive acquisition mindset and already apply AI tools to gain competitive advantage, this role will suit you. If your preference is to "nurture relationships" and participate in scheduled business reviews, this is not the right opportunity.
If speed, scalability, and AI-first execution define your approach, we invite you to build this next-generation channel alongside us.
What You Will Be Doing
Partner Development Manager Key Responsibilities
Basic Requirements
About GFI Software Small and medium-sized businesses don’t have time for complicated IT solutions. Neither do managed service providers. That’s why GFI Software builds powerful, easy-to-use tools that enhance security, optimize networks, and improve communication - all without requiring a dedicated IT team.
From network management to cybersecurity and collaboration tools, GFI’s award-winning software is designed to solve the unique challenges of SMBs & MSPs.
GFI Software builds enterprise-grade IT solutions for SMBs & MSPs. Trusted by over 40,000 companies across 40+ countries, GFI is setting a new standard for business software. And you can join them. There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $50 USD/hour, which equates to $100,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help\-and\-faqs for more details on this topic.
Crossover Job Code: LJ-5658-GB-COUNTRY-PartnerDevelop.004
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